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Experimental marketing: four examples of the iterative approach in practice
Product – 3 min read
Fake door method: a great tool or a fraud?
Product – 4 min read
Experimental culture in marketing: three simple steps from adoption to execution
Culture – 5 min read
Radek Holý: Python is a matter of my heart
Culture – 3 min read
Quiz: Are you a product guru?
Innovation
Experimental culture: Why adopt it in marketing communication?
Innovation – 4 min read
Branislav Benčík: From development to UX and mentoring for ReactGirls
Culture – 2 min read
Behind the scenes of HR: Just be yourself, communicate, and be prepared
Culture – 2 min read
Radek Forgač: The young Applifter's journey from development to DevOps team leader
Culture – 2 min read
Innovation Misconceptions: Debunking 4 myths about Scoping features and MVP
Innovation – 6 min read
Innovation Misconceptions: Debunking 5 myths about Go-To-Market Strategy
Innovation – 6 min read
Community watering: Technical aspects of the Zalejme.cz project
Product – 4 min read
Life and death of ideas: An idea is born, what's next?
Product – 2 min read
Make sure your startup is a success: classic validation methods
Product – 4 min read
When, Why, and How to Go Mobile: When is the right time for native development?
Product – 5 min read
When, Why, and How to Go Mobile: The advantages and disadvantages of different approaches
Product – 7 min read
When, Why, and How to Go Mobile: What options do you have?
Product – 4 min read
The advice process: When a colleague approves your purchase
Culture – 2 min read
New business: Everyone has the right to speak their mind
Culture – 2 min read
Applifting Rewind: 2020 in review
Culture – 4 min read
Zalej mě: A meaningful project that we really enjoy
Innovation – 3 min read
Testing: An important part of the development process
Innovation – 6 min read
Scaling Problem: Why Kodak stayed analog and people went digital
Product – 4 min read
Product Discovery: Why Nokia drowned trying to please everybody
Product – 4 min read
Validating Ideas: Why TV makers wanted 3D but customers didn’t
Design – 3 min read
Missing the Vision: Why capsuled juice was a flop while coffee succeeded
Product – 3 min read
Product Development: Why Google Glass failed and other products succeeded
Product – 3 min read
The Future of Applifting: Tribalization
Design – 3 min read
Free company in practice
Design – 2 min read
Veronika and Martin: New blood in the Council of Elders
Design – 6 min read
Jan Hauser on the expansion to the United Kingdom: I have been given the responsibility I asked for
Design – 7 min read
Behind the scenes of HR: What questions we ask during interviews, and why
Innovation – 3 min read
Competency model: When you know how to grow
Culture – 3 min read